Over and over again...

...​Chris and Milorad​ ​​​experienced cutting edge companies relying on spreadsheets and shared folders to keep track of an increasingly complex array of devices, equipment and subscription​s. In 2020 they set out to create an intuitive, reliable and scalable solution​ ​​​which won't break the bank!


Setyl is part of the modern software ecosystem....

...enabling organisations to access the best tool in the market for each task.Setyl provides SMEs a tool for keeping track of everything your business needs; providing unparalleled visibility and control ​of your business spend.

Meet the team


Chris - Co-Founder and CEO

Coming from a Product Management background in the technology sector, Chris has extensive experience across both b2c and b2b, including helping to build and launch marketplaces globally for Schibsted, and expand Teespring into the European market. On the b2b side, he has led a redesign of an Amex-owned analytics business, data visualisation refreshes for McKinsey and most recently led development at Goji, as Head of Product, building a white-label investment platform.


Milorad - Co-Founder and Chief Commercial Officer

From developing a logistics platforms in Australia to building a commodities trading business in Asia, Milorad has built broad commercial experience. He worked across operations and commercial roles at BP, PetroChina, Gazprom and E.ON before taking on the CEO role at Avenir LNG - a $350m global gas supplier and infrastructure developer; building a fleet of 6 ships and import terminal.


Ivan - CTO

Ivan has built up his experience through working at fast-growing businesses such as Gitlab and startups across many industries. He is a regular speaker at industry events and acts as a tutor and mentor for newer programmers in the industry.


Zander - Design Lead

Zander has defined the design language across all parts of Setyl, from the application, website to presentations and even into our physical asset label products. An originally self-taught designer, Zander has worked across all aspects of digital and graphic design, across a range of industries.


Ed - Product Development

Setyl’s very first employee, he has helped set up Setyl from the beginning. Ed knows the business like the back of his hand and is the go-to guy for just about anything - you’ll find him doing everything from customer support to investor relations.


Olivia - Product Development

When not training as a vet, Olivia works on a part-time basis across all aspects of product development at Setyl. Her great attention to detail helps keep Ivan and the development team in check, and she’s always testing and improving features across the whole platform.


Harry - Customer Research

Harry spends his days working hard to help our growing customer base - providing support and helpful social media content, and ensuring customer feedback is reflected in changes to the product.


Advisory team



Having successfully built from scratch, run and sold a series of technology start-ups across multiple industries, Adil is just the man to advise Setyl day to day on developing and growing the product.



Chris has had a successful career in the finance industry, working for renowned companies such as Standard Chartered and Goldman Sachs. He currently advises Setyl on financing and future growth plans.